Unleashing the Power of AI: Top Tools for Podcasters

Estimated reading time: 4 minutes

Since ChatGPT launched in Nov 2022, AI has seen unprecedented growth. ChatGPT reached 100M global users in only two months  compared to TikTok (9 months), FB (54 months) and Twitter (60 months). This isn’t a passing fad through with 1.9 BILLION people using ChatGPT in May 2023 alone. But, although ChatGPT may have been taking the lion’s share of the headlines, what other tools are there and which ones should you be using to succeed in podcasting?

Like most industries, there is currently great interest in AI and how it can massively improve product delivery. There is no getting around the fact that podcasting can at times create a lot of arduous work that can ultimately detract from the podcast and what it was intended to express in audio.

With a wealth of already established tools Podcasters can utilise these to streamline their often manual workflows and enhance the quality of their content. Artificial intelligence (AI) is a game-changer, offering a range of tools designed specifically for podcasters. Below we are just scratching the surface to some of the best AI tools available at the moment and how they can help take your podcasting endeavours to new heights. If we have missed any that simply must be included let us know.

Descript – All in one audio/video editing too, can automatically ‘fix’ episode audio.

Descript is a revolutionary AI-powered editing tool that simplifies the podcast editing process. It uses AI algorithms to transcribe your audio files, allowing you to edit text-based transcripts instead of manipulating waveforms. With Descript, you can easily cut, rearrange, and delete sections of your podcast simply by editing the text. The tool automatically updates the audio accordingly, saving you time and effort. Descript also offers features like noise removal and overdubbing, enabling podcasters to achieve professional-quality results with ease.

Zencastr – AI remote recording, with optimised audio.

Zencastr is an AI-driven podcasting tool that focuses on improving the recording experience. It offers remote recording capabilities with separate audio tracks for each participant, ensuring high-quality audio regardless of geographical location. Zencastr’s AI algorithms work in the background to optimise audio quality by reducing background noise and echo. The tool also provides automatic post-production features, such as automated levelling and noise reduction, simplifying the editing process and enhancing the overall audio quality of your podcast.

Rephonic – Transform your podcast into written articles or blog posts.

Repurposing your podcast content is essential for reaching a wider audience and increasing your podcast’s visibility. Rephonic is an AI-powered tool that automates the process of transforming your audio content into written articles or blog posts. It uses advanced speech recognition technology to transcribe your podcast episodes accurately. You can then use these transcriptions to create blog posts, show notes, or social media content, saving you valuable time and effort while expanding your content reach.

Headliner – create videos and audiograms of your podcast for social media.

Creating visually appealing promotional material is vital for attracting new listeners to your podcast. Headliner is an AI-powered tool that helps you create attention-grabbing videos and audiograms to promote your episodes on social media platforms. It allows you to upload your audio files and automatically generates animated videos with waveform visuals, captions, and customisable templates. With Headliner, you can engage your audience visually and entice them to listen to your podcast.

Spotify for Podcasters

Spotify for Podcasters is a powerful platform that leverages AI algorithms to provide podcasters with insights and analytics about their audience. It offers valuable information about listener demographics, engagement metrics, and even data-driven recommendations. By understanding your audience better, you can tailor your content to their preferences and gain a deeper understanding of what resonates with your listeners. Spotify for Podcasters empowers you to make data-driven decisions that can help grow your podcast’s reach and improve listener engagement.

Adobe Podcast (still in beta) 

AI from the creative industry behemoth. Once fully released this could well become ubiquitous in the industry like photoshop and illustrator in the graphic design community. AI cloud-based service that uses AI to analyse podcast audio, generate transcripts, captions. Clean up spoken audio, recording on a phone or headset, in a noisy cafe or outside? The tests we have run with this tool are impressive. Edit words other providers do this and like them you can edit words out of transcripts and the audio will automatically edit based on what you cut.

ChatGPT/Google Bard

It’s worth also considering how to use the chat AI tools to help with some of the time consuming elements of podcasting. E.g. using them to help write synopses, identifying keywords to aid discoverability will help make the process more efficient (and ultimately effective) for you. The key with ChatGPT and Google Bard at the moment is asking the right question, the better engineered the question the more useful the answer, so take some time to consider what you are asking it to do.


The podcasting landscape is evolving rapidly, and AI tools are playing a significant role in shaping the future of the industry. From AI-powered editing and transcription tools to platforms that offer valuable analytics and recommendation features, these tools provide podcasters with the means to enhance their content, streamline their workflow, and connect with their audience on a deeper level. By harnessing the power of AI, you can elevate your podcasting game, stand out from the competition, and create a truly exceptional listening experience for your audience.

Embracing these AI tools, as a company we are excited at the potential that these tools have to further podcasting and spoken audio – and how they can drive creativity, story telling and further enhance production quality.

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