Podcast Advertising – MIDAS UK20250310161111
Podcast Advertising – MIDAS UK
Read Time: 3 minutesAccording to the MIDAS Winter 2024 report, 26% of the UK population listens to podcasts weekly, seeking information, entertain...
Branded Podcast Benchmarks – Signal Hill20250310154552
Branded Podcast Benchmarks – Signal Hill
Read Time: 3 minutesSignal Hill Insights' 2025 Branded Podcast Benchmark Report highlights how branded podcasts drive engagement, increase brand f...
Podcast Advertising Benchmark Report20250310144457
Podcast Advertising Benchmark Report
Read Time: 3 minutesPodcast advertising saw major growth in Q4 2024, with spending up 19% year-over-year. Magellan AI reports increasing brand inv...
Private podcasts: what are they and how to create one20250226173132
Private podcasts: what are they and how to create one
Private podcasts offer a unique and secure way to share content with a specific audience. Whether for employee training, internal communication, or ex...
A New, Lucrative Revenue Stream for Your Organization20250226172849
A New, Lucrative Revenue Stream for Your Organization
Can you generate revenue from your community? Build a loyal audience, generate predictable revenue, and offer premium perks. Discover proven monetizat...
Impactful Communications for Sales Teams20250226172521
Impactful Communications for Sales Teams
Sales teams are the lifeblood of any business, driving revenue and building relationships. Yet, in a world of evolving markets and increasing competit...
The rise of video in podcasting20241204161535
The rise of video in podcasting
Podcasting remains audio-first, but video is reshaping discovery and engagement. With platforms like YouTube driving growth, creators must embrace mul...
The Power of Podcasts in the Workplace: A Tool for Connection, Communication, and Culture20241120173532
The Power of Podcasts in the Workplace: A Tool for Connection, Communication, and Culture
Podcasts have come a long way from being just a form of entertainment or a way to catch up on news. Today, they are one of the most dynamic tools in t...
Can podcasts be used as a training tool?20241113155150
Can podcasts be used as a training tool?
Read Time: 3 minutes
Private podcasts are revolutionising sales training, offering flexible, on-the-go learning that fits busy schedules, boosts rete...
Audio Is Booming, but Ad Spend Hasn’t Caught Up20241106151120
Audio Is Booming, but Ad Spend Hasn’t Caught Up
Read Time: 3 minutesIAB's latest insights reveal that podcast advertising is booming, yet ad spend trails behind. Brands have a unique chance to l...