The Pulse of Podcasting in 202420241106144448
The Pulse of Podcasting in 2024
Read Time: 2 minutesAcast’s Podcast Pulse 2024 highlights podcast advertising as a powerful tool for brands. With trusted hosts, niche audiences, ...
Why Titles and Descriptions Matter for Podcast SEO20241105152038
Why Titles and Descriptions Matter for Podcast SEO
With over 5 million podcasts and more than 70 million episodes available across platforms like Apple Podcasts and Spotify, standing out from the crowd...
Internal Comms Trends 202520241003105527
Internal Comms Trends 2025
Read Time: 5 minutes
In 2025, internal comms pros must tackle key challenges like employee engagement and evolving workplace culture. Private podcast...
Branded podcasts…. do they work?20240919140839
Branded podcasts…. do they work?
Read Time: 4 minutes
Research into branded podcasts highlights why they are quickly becoming a must-have for businesses, driving thought leadership a...
Gen Z to Spend Big on Black Friday – Reach Them with Podcasts20240913132205
Gen Z to Spend Big on Black Friday – Reach Them with Podcasts
Read Time: 2 minutes
With Gen Z expected to spend over £556 million this Black Friday and Cyber Monday, brands need to act quickly to secure podcast ...
7 reasons why podcast advertising delivers20240823090828
7 reasons why podcast advertising delivers
Read Time: 4 minutes
7 reasons why podcast advertising continues to deliver for brands. Using data from Sounds Profitable to succeed in podcast adver...
Should I Start a Podcast for My Business? Here’s What the Data Says20240821174559
Should I Start a Podcast for My Business? Here’s What the Data Says
In today's rapidly evolving digital landscape, businesses are constantly searching for new ways to connect with customers, build brand loyalty, and st...
Ad Nauseum Report: Are consumers sick of podcast advertising?20240718164053
Ad Nauseum Report: Are consumers sick of podcast advertising?
Read Time: 4 minutes
Discover surprising insights on podcast listener behaviour and podcast advertising effectiveness in our latest blog. Learn how t...
Branded Podcasts Supercharge Brand Engagement20240711175104
Branded Podcasts Supercharge Brand Engagement
Read Time: 3 minutes
Branded podcasts supercharge brand engagement with your audience. The very best branded podcasts inspire, engage and entertain y...
The UK Podcast Audience20240711144532
The UK Podcast Audience
Read Time: 4 minutes
U.K. Podcast Listener Statistics 2024. Key Insights into podcast audiences from Edison Research highlighting consumption, engage...